By Realtor Magazine, Christina Hoffmann Spira, Mariwyn Evans
Ideal for agents, brokers, and different actual property execs, this useful advisor brings jointly the simplest rules from years of particularly functional lists and checklists released in REALTOR journal. This useful, distinctive advisor is ideal for studying the company of actual property and perfecting the easiest and most excellent strategies and strategies for aiding your actual property occupation and enterprise develop.
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Additional resources for 1,200 Great Sales Tips for Real Estate Professionals
Not tailoring your presentation to the audience. You’ll lose some Generation X or Generation Y sellers if you talk Selling 51 about advertising their home in the newspaper without also talking about having a video tour, personalized web site, and e-mail marketing. 10. Talking more than listening. Don’t become caught up in selling yourself. How can you help the sellers if you don’t know what they want or need? 11. Ignoring someone. If you’re meeting with a couple, don’t focus on only one party. You may end up alienating the true decision maker.
Your place of worship or other nonprofit organization to which you belong. You probably have a membership roster. Let other members know that if they buy or sell a home through you, you’ll donate a percentage of your commission back to the group. com), Newport Beach, Calif. 4 Audiences Your Web Site Should Reach To guarantee an online marketing payoff, post content that consumers find critical—even when they’re not actively in the market to sell or buy. Your site should target: 1. Current home buyers.
Send letters to prospects whose names are on the list. Tell them that you respect their wishes and are available to help if they’re buying or selling. 5. Stay in contact with buyers and sellers you’ve recently worked with. An exception under the FTC rules allows you to call 22 1,200 Great Sales Tips for Real Estate Pros customers with whom you had a business relationship in the past 18 months. Be tactful when you touch base. Ask how they’re doing and inquire whether there’s anything you can do for them.